Packaging disabled "Trademark" tens of millions of dangerous goods are returned yesterday, Naruyasu official said, the "Famous Brand" reflected in the packaging to enhance brand awareness can promote, but with the new law, companies have to face modify packaging advertising situation. Repackaging takes some time, but the store refused to accept printed with "Famous Brand" products, even already returned merchandise shelves. Meanwhile, in the field of super sales Naruyasu goods have been seized off the shelf. "In terms of our more than 600 million yuan in the previous year in terms of sales, at least a few one million, nearly two months merchandising affected, with sales of tens of millions." The person said. Before the implementation of initiatives in circulation enjoy "immunity" Jiangbei District Trade and Industry Bureau deputy chief Ma Ling said, according to the latest notification SAIC provides for the "well-known trademark," the words used on goods, packages or containers, only to pursue Holder the law should bear responsibility. Trademark violations occurred prior to May 1, 2014, the applicable modification before the "Trademark Law" process. This means that as long as the May 1 into circulation of goods, they enjoy "immunity", not only do not need to bear responsibility distributor or retailer, manufacturers do not need to recover goods, thereby reducing its operating costs. A clear rejection of the trademark registration review time increased risk "before registration of trademarks at least two years in advance, if encountered opposition, you need more time, now one year can get." Changan Automobile, sources said, the new trademark law clear on Application for registration of trademarks, the Trademark Office shall be the date of receipt of the application documents for trademark registration within 9 to 12 months to review complete, significantly reduced the approval time. However, the person said, registered trademarks faster, can success rate "discount." Often when a trade mark application category, but some businesses in other categories raise objections. Similar experience is not the case, Yongjian food, Jinke real estate and other companies have also expressed review information feedback trademark agency increased a lot, cost is correspondingly increased. The improvement initiatives trademark agency case against the trademark application success rate, the Ma Ling said the next step, the business sector will further standardize the trademark agency, the implementation of disciplinary violation of industry standards agency and credited credit file. Once the trademark agency had any honesty, unfair means, can make a complaint to the business sector and reflect or trademark agency industry organizations, if the loss caused to the party, but also have the right under the new "Trademark Law" requires compensation agency organization . Ma Ling also said that trademark agency at the time the agent applications for trademark registration services, should take the initiative to inform risk warning. 

keywords: Famous trademark registration, trademark, trademark law,